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Once upon a time, during a balmy Florida palm tree Christmas in 2017, two partners, Greg and Will, embarked on a journey that would forever change their lives. In an effort to create unique, meaningful gifts for Greg's employees, they started experimenting with crafting exquisite fragrances. Little did they know that this simple act of kindness would ignite a passion that would soon blossom into Aō Fragrances.

In the beginning, it was all about trial and error. Greg and Will spent countless hours perfecting their craft, meticulously blending, and tweaking various scents until they created the perfect symphony of fragrances. This dedication to detail and commitment to quality would eventually become the cornerstone of Aō Fragrances.

Our beloved customers, affectionately known as our "Scent Savants," were the driving force behind Aō Fragrances' growth. What started as a small venture selling our creations at local markets and online quickly evolved into a flourishing business, with our products being stocked on the shelves of select stores and featured in our very own pop-up shops starting in 2020.

Our journey thus far has been nothing short of a fairytale, culminating in the opening of our flagship store in The Avenues in 2023. This milestone is not only a testament to our relentless pursuit of excellence but also a celebration of our community of Scent Savants who have embraced our vision and supported us every step of the way.

At Aō Fragrances, we are more than just a brand. We are storytellers, crafting unique, emotion-evoking scents that transport you to another place and time. Our fragrances are an invitation to join us on an olfactory adventure, to explore the world through the art of scent and create lasting memories.

As we continue to grow and evolve, we remain committed to our founding principles – a passion for fragrance, a dedication to quality, and a love for our community. We are eternally grateful for your support and invite you to be a part of the Aō Fragrances family as we embark on the next chapter of our story together.

Welcome to Aō Fragrances, where every scent tells a story.


Greg & Will